365 Days of Showing Up: What Actually Happened
I've been posting on LinkedIn every day for over a year. Here's what I learned about increasing your luck surface area.
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I’ve been posting on LinkedIn every day since January 2025.
Over 365 days straight.
And in 2026, I added daily Substack notes to the mix.
You might be thinking:
“That sounds exhausting.” Or “I don’t have time for that.” Or “What would I even post about?”
Yeah. That was me too.
When I started, I had no clue what my voice was. What my content pillars should be. What you actually wanted to read about.
I was building a new business. Traveling. Showing up at events. Touring with an ultimate frisbee team for the first time. (Yes, really.)
Some days I stared at a blank screen thinking, “I have nothing to say.”
But I posted anyway.
Here’s what actually happened:
Inbound clients started showing up. They’d been following along and already knew what I was about.
My writing got faster. Clearer. More like me.
And the connections… Some of you I’ve met in real life now. Others, one day soon.
The thing I didn’t expect (but hoped for):
The more I showed up, the luckier I got.
Increased my luck surface area.
When you show up consistently - sharing what you’re learning, what you’re noticing, what you’re working on - opportunities find you.
People reach out. Ideas connect. Doors open that you didn’t even know existed.
So here’s my question for you:
What’s one way you could increase YOUR luck surface area in 2026?
Daily posts? A weekly newsletter? Finally showing up at that event? Sharing more of your work in progress?
You don’t need to figure it all out first. You just need to start.
✈️ Carry On
with Pamela Wilton
Stay in touch. Stay visible. Stay helpful. Have fun.
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Love this reflection Pamela!